You are renting an online platform, the apps you create are yours. You add value to your company by adding an asset to it. Also, you can transfer to your clients the rights on their apps.
AMP is fully white label, whether you choose a free or a paid edition. You can build apps under your own brand, colors, domain name.
There is no limit but your imagination. The code is open whatever the edition. You can customize the software itself and the existing features. A specific demand from a client? No problem, you can develop or make it develop.
It’s one of the advantages of using an open-source software: you can rely on a strong community, from builders to developers. Thousands of people like you, ready to help and share their knowledge.